Families
Parents and children travelling together for holidays, festivals and family occasions.
Audience
Passenger Audience & Market Reach
Qualitative audience segments and corridor reach for brands planning a print campaign.
Audience
Who Travels With the Magazine
We publish qualitative audience segments only. Verified readership statistics will be shared in the media kit once independently confirmed.
Business Travellers
Professionals using premium rail for day trips and regional business travel.
Leisure & Tourism
Domestic tourists exploring destinations along the corridor and beyond.
Students & Aspirants
Students travelling for education, examinations and academic opportunities.
What Makes This Audience Valuable
- Extended, undistracted reading time during the journey
- Shared readership — one copy is often read by several travellers
- A calm environment with limited competing advertising
- Interest in travel, shopping, hospitality and family services
Reach
Route & Market Reach
A corridor connecting a major metro market with the trade belt and the gateway to North Bengal.
Kolkata
Origin market
Economic Corridor
Industrial & trade belt
New Jalpaiguri
Gateway to North Bengal
Route Information
The magazine travels the Kolkata – New Jalpaiguri corridor served by Vande Bharat Express services.
Major Stations
Kolkata as the metropolitan anchor and New Jalpaiguri as the northern gateway, with corridor stops in between.
Market Reach
Urban, semi-urban and tourism-driven markets along one of eastern India's busiest travel corridors.
Editorial Mix
Magazine Content Categories
Eight recurring sections give advertisers relevant context for every kind of brand.
Family Shopping
Retail guides for families on the move.
Hotel Booking
Stays and hospitality along the corridor.
Education
Institutions, courses and study guidance.
Travel
Destinations, itineraries and travel tips.
Lifestyle
Culture, wellbeing and everyday living.
Business
Regional commerce and enterprise features.
Premium Services
Curated services for premium travellers.
Concessions & Exams
Useful notices for student travellers.
Featured Content
Explore the World Around You
Editorial features that give every advertiser a relevant page to sit beside.
Travel
Tea Gardens, Hills and the Line North
Where to pause between Kolkata and New Jalpaiguri.
Read More
Media Kit
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